We've all heard that you get only one chance to make a good first impression. Unfortunately for Rick Perry, he blew that chance.
Perry was in the catbird seat. He entered the race as the front runner at 38% in some polls. By contrast Romney has barely gotten to 30% on a couple of occasions and usually polls in the mid to low 20's according to RealClearPolitics averages. Due in large measure (in my humble opinion) to Perry being a Texas governor with a good record (and maybe a little nostalgia for GWB), Perry looked like the man with the plan.
Can he "reboot"? Are we going to see Perry 2.0 turn things around and win the nomination? Not likely. In politics as well as business damaged brands are damaged brands. Once a product/company/politician, whatever, has been established in the consumer's mind as "damaged" it is nearly impossible to regain market share. It can happen, but almost never does.
Gov. Perry was on Fox this morning and he's a likable guy with some good ideas. I like him and would vote for him, but it's over. He's damaged goods.